Albert Heijn Hamster Family

Albert Heijn’s hamsters have been around for over 20 years! That’s pretty amazing, but how can we make the next campaign fun and surprising once again? These furry friends have already done just about everything: they’ve been journalists, superheroes and even turned into an André van Duin lookalike. But babies and kids… we’ve never seen that before?! Say hello to the newest (and cutest) addition: The Hamster Family.

Created in collaboration with Rens Quirijnen and many others from TBWA\NEBOKO, Holy Fools, Ambassadors and Public Audio.